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        "html_text": "<div class=\"fr-view\"><p style=\"text-align: justify;\"><span style=\"font-size: 16px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\"><strong>Bargaining power</strong></span></span></span></p><p style=\"text-align: justify;\"><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">Now, I need to caveat everything I&rsquo;ve just said by acknowledging that the bargaining power between parties to a negotiation will have a significant influence on what each party can get away with. A party with all the leverage, who knows that the counterparty is hopelessly dependent on them, will likely be able to get away with being far more aggressive and resistant to compromise than they would if the counterparty had equal or greater bargaining power.&nbsp;</span></span></span></p><p style=\"text-align: justify;\"><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">Taking an aggressive approach likely won&rsquo;t help to strengthen the relationship between the parties, but parties with bargaining power simply might not care.<strong>&nbsp;</strong>They may just want the best result possible. So when preparing for a negotiation, it&rsquo;s worth bearing in mind who has the greater bargaining power.&nbsp;</span></span></span></p><p style=\"text-align: justify;\"><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">Consider questions such as:&nbsp;</span></span></span></p><ul><li style=\"text-align: justify;\"><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">Who is more desperate to get the deal over the line?&nbsp;</span></span></span></li><li style=\"text-align: justify;\"><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">Who has other viable options?&nbsp;</span></span></span></li><li style=\"text-align: justify;\"><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">Who can afford to walk away?&nbsp;</span></span></span></li></ul><p><span style=\"font-size: 14px;\"><span style=\"font-family: Verdana,Geneva,sans-serif;\"><span style=\"color: rgb(0, 0, 0);\">If the other side has more bargaining power, think about whether there is anything you can do or say to mitigate this, for example seeking out other viable options as a backup.&nbsp;</span></span></span></p></div>",
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